Recovery isn't always a perfect fit—at first. In this episode, Jaco Coetzee, Recovery.com's Director of International Business Development, shares his personal journey through addiction and recovery, reflecting on his experiences growing up in an alcoholic household and how he needed time for recovery to really click. Jaco also discusses his work in the addiction treatment field, the challenges of running treatment centers, and the importance of supporting women’s recovery. We also touch on the international addiction treatment market, stigma around addiction, and the ongoing need for accessible care and policy changes—-it's an episode you won't want to miss!